SEBRING, Fla. (Feb. 10, 2026) – Multi-RIAA-platinum, country trailblazer Colt Ford will entertain guests of the Mobil 1 Twelve Hours of Sebring, Friday, March 20.
Ford is an American country musician, songwriter, entrepreneur and former professional golfer. He co-founded Average Joes Entertainment and has released multiple Top 10 Billboard Country albums including Declaration of Independence and Thanks for Listening. A co-writer of hits like “Dirt Road Anthem,” he is known for blending country, rap and Southern rock.
Ford started his music career in 2008 and steadily built a series of staggering successes rising to mainstream notoriety. He had five consecutive Top-10 debuts on the Billboard Top Country Albums Chart with “Declaration of Independence” hitting No. 1 in 2012. Two years later, “Thanks for Listening” ascended to the Top 10 of the Top 200. He registered six songs on the Hot Country Songs Chart with “Back” (featuring Jake Owen) making it to the Top 40.
Among many accolades, Ford received a nomination in the category of “Vocal Event of the Year” at the Academy of Country Music Awards for “Cold Beer” with Jamey Johnson. Selling more than three million albums, attracting millions of followers on social media and hitting one-billion-plus streams, the country pioneer’s dynamic discography spans collaborations with everyone from Toby Keith, Brad Paisley, Keith Urban, and Jermaine Dupri to members of No Doubt, Lit and Lady Antebellum. Additionally, he co-wrote Jason Aldean’s No. 1 hit “Dirt Road Anthem” and Brantley Gilbert’s No. 1 hit “Country Must Be Country Wide.”
In addition to Ford, music will be the highlight of the Fan Zone at Sebring each night starting Wednesday, March 18. But before the music plays, the fan-favorite “Beer with Wayne” will take place at 5:30 p.m. with retiring raceway president and general manager, Wayne Estes.
At 7 p.m. classic and hard rock cover band Hollow Point will play. Thursday will feature Black Halo Drive at 9:30 p.m., and Friday’s events kick off with the annual Jordan Taylor S4L Wing Eating Contest 6:30 p.m. followed by Rocktown at 7 p.m. and Colt Ford at 9.
The 74th Mobil 1 Twelve Hours of Sebring will start at 10:10 a.m. on Saturday, March 21. Eight races and four full days of on-track activity will take place March 18-21, headlined by the iconic IMSA WeatherTech SportsCar Championship event. Gates open to spectators with four-day tickets March 17 at approximately 2 p.m.
All Mobil 1 Twelve Hours of Sebring tickets, including one-day tickets, allow admission to the Colt Ford concert. Guests with one-day tickets will be admitted to the raceway Friday evening prior to the concert. General admission tickets and parking passes can be purchased in advance online and free parking is available outside the main gate. Children 12 and under are admitted free with a paying adult.
Tickets are available for North America’s longest running and most historic sports car race by visiting www.SebringRaceway.com.
About Sebring International Raceway
Sebring International Raceway is North America’s oldest permanent road racing facility, established in 1950. The circuit originated from a WWII B-17 and B-24 bomber combat crew training base known as Hendricks Field. Nestled among the orange groves and cattle ranches of Central Florida, Sebring International Raceway has hosted the legendary 12-hour endurance classic since 1952 (Mobil 1 Twelve Hours of Sebring), part of the prestigious IMSA WeatherTech SportsCar Championship. Sebring was the site of the first Formula 1 race in the United States (1959) and in 2012 hosted the inaugural race of the FIA WEC, which returned in 2019 to run the day before the Mobil 1 Twelve Hours of Sebring. Sebring is also known as one of the most versatile testing facilities in the motorsports industry, offering a variety of circuit configurations for club and corporate events, private testing and racing schools. For more information on Sebring, visit www.sebringraceway.com.
